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The Alex Berman Podcast

Every week Alex Berman chats with an entrepreneur, entertainer, comedian or anyone he finds interesting and provides practical strategies on how to advance in business, life or Hollywood. This podcast is brought to you by Experiment 27 - we leverage our expertise in digital agency marketing to drive more leads to our client's business.
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Now displaying: June, 2018
Jun 25, 2018
Nick Eubanks is the CEO of I'm From The Future, Partner at Traffic Think Tank, Co-Founder of NKTech Ventures and advisor to DeepCrawl. Nick started consulting on web design, SEO, and email marketing while in college under the moniker Nick Eubanks Solutions, and then went on to found his first real business in 2008, called Atomni. In 2010 he was recruited to be CEO of angel-backed startup Factor Media, and in 18 months he designed, built, and scaled a CMS for consumer reviews in Japan that was receiving over 3 million organic visits per month. He grew the team to 34 people with a $0 advertising budget. In 2014 he founded I'm From The Future, an ecommerce and lead-generation consulting agency - to help companies grow their online traffic and revenue. He has worked on more than 1,000 websites, and drove more than 50 Billion visits, and over $10 Billion in revenue.
 
This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE. [$1,000 value]
 
 
In this episode you'll learn:
  • [02:12] Nick's process behind acquiring agencies
  • [05:20] Why is Nick buying agencies
  • [10:00] How to implement a process you didn't create
  • [12:30] How did Nick merge all the agencies he bought
  • [14:17] Next hires Nick needs to make
  • [15:30] Running an agency is hard
  • [16:30] What are Nick's responsibilities at Traffic Think Tank
  • [20:35] How to deal with impostor syndrome
  • [21:46] What's the price to acquire a smaller agency 
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to the Digital Agency Marketing Podcast on iTunes and leave us a review for the show.
 
Jun 18, 2018
Dennis Yu is the Chief Technology Officer of BlitzMetrics, a digital marketing company which partners with schools to train young adults. Dennis’s program centers around mentorship, helping students grow their expertise to manage social campaigns for enterprise clients like The Golden State Warriors, Nike, and Rosetta Stone. He’s an internationally recognized lecturer in Facebook Marketing and has spoken in 17 countries, spanning 5 continents. Dennis has been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, CBS Evening News and co-authored “Facebook Nation” – a textbook taught in over 700 colleges and universities.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:15] Mission behind BlitzMetrics  
  • [03:30] Increasing gap between what you learn in college and what you actually need
  • [09:11] Agencies are comprised of a lot of young adults
  • [11:07] Allow the client complete creative freedom
  • [12:13] 3 client rules Dennis abides by
  • [14:40] Who influenced Dennis to start BlitzMetrics
  • [23:19] Double your prices
  • [26:15] Don't dodge the pricing question
  • [28:52] There is no competition
Links mentioned:
 
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to the Digital Agency Marketing Podcast on iTunes and leave us a review for the show.
 
Jun 11, 2018
Josh Bachynski is a SEO specialist with over 20 years of experience. Josh delivered a TEDx talk "The Future of Google, Search and Ethics", a soon to be released documentary film on Google called "Don't Be Evil: Google's Secret War" and his own SEO related podcast "The White Hat Vs Black Hat SEO Show". Josh has PhD (ABD) and Master's Degree in Ethics and Decision Theory and a book coming out on our global political scenario and the collapse of culture entitled "The Zombies."
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:30] 3 things to know before launching an SEO strategy
  • [05:00] How to find keywords to target
  • [07:25] What kind of content you need to create
  • [08:45] How Google's algorithm can affect your strategy
  • [13:15] The Future of Google Search and the Internet
  • [18:09] What should you do if the whole system seems to be biased towards big brands
  • [19:22] Why is Josh passionate about his work
  • [23:02] How to hire a good SEO specialist 
  • [25:40] Alex's bad SEO hiring experience
  • [26:10] Red flags when hiring a SEO agency 
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to the Digital Agency Marketing Podcast on iTunes and leave us a review for the show.
 
Jun 4, 2018
Morgan J Ingram helps develop and motivate sales teams. He is the host of The SDR Chronicles. A Youtube series that provides motivation, tactics and skills for all aspects of your SDR Journey. As a SDR himself, the channel provides advice from someone who is in the same role and deals with the same struggles.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:10] How Morgan started documenting his sales journey on YouTube
  • [02:19] How long did it take for Morgan to get promoted from a SDR to a manager
  • [02:28] How Morgan's YouTube channel helped him get promoted
  • [03:25] How is Morgan growing as a sales guy because of the content he's creating
  • [04:40] Why hasn't Morgan tried entrepreneurship yet
  • [06:00] What are attributes of a good sales leader
  • [07:47] "Best ideas come in motion." (Morgan's approach to content)
  • [10:10] Why is Morgan creating content
  • [12:12] What is Morgan's approach to sales like
  • [16:20] How did Morgan change his mindset
  • [20:09] What holds people back in life and in sales
  • [25:20] Will Morgan encourage sales people he manages to create content
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to the Digital Agency Marketing Podcast on iTunes and leave us a review for the show.
 
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