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The Alex Berman Podcast

Every week Alex Berman chats with an entrepreneur, entertainer, comedian or anyone he finds interesting and provides practical strategies on how to advance in business, life or Hollywood. This podcast is brought to you by Experiment 27 - we leverage our expertise in digital agency marketing to drive more leads to our client's business.
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Now displaying: 2018
Dec 31, 2018

Ian Brennan is Grammy-winning producer who has produced three other Grammy-nominated albums and published four books while also teaching violence prevention around the world since 1993 for such prestigious organizations as the Smithsonian, New York’s New School, Berklee College of Music, the University of London, UC Berkeley, and the National Accademia of Science (Rome).
He has written about music for Guitar Player, Talkhouse, Huck, Songlines, Flood Magazine, Afropop Worldwide, Zero, Sound on Sound, and Tape Op.
His work has been featured on the front page of the New York Times and in an Emmy-winning segment of “60 Minutes” with Anderson Cooper reporting.

This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE (http://bit.ly/x27contract) [$1,000 value]


In this episode you'll learn:


[1:27] Ian’s approach to career and life
[3:24] The process of recording music for Ian
[4:02] How did the international recording thing come together
[8:17] How does Ian decide what’s worth recording
[10:42] How’d Ian get onto the journey of preserving music
[12:51] How’d Ian pivot from playing music to production
[17:50] Following multiple passions vs sticking to just one thing
[20:18] What if you hate the thing that you’re good at
[23:23] How’d Ian develop a long-term view with his work
[26:40] Listening to the universe vs pushing through

Links mentioned:
IanBrennan.com
Standingvoice.org

Brought to you by Experiment 27. Find us on Youtube (B2Bsalestraining.org).

If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.

Get access to our FREE Sales Courses.(http://experiment27.teachable.com/)

Dec 24, 2018

Charles M. Jones is the Founder and CEO of LucidMood. Starting out in software and then, later on, pivoting to being an executive coach for a Fortune 500, Charles stumbled upon the idea for LucidMood. LucidMood offers cannabis products enhanced with botanical terpenes for a side-effect free and flavorful effect. They have mastered the art of enhancing mood to a certain level of consistency.

This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE (http://experiment27.com/discovery/).

In this episode you'll learn:

  • [1:15] Charles’ background
  • [2:00] What is LucidMood
  • [4:20] Questions that Charles asked himself when he got the idea of LucidMood
  • [7:48] Stats that further encouraged Charles to pursue LucidMood
  • [11:25] How’d the funding process look like
  • [16:55] Charles' mindset for doing a full year of R&D before the launch
  • [19:07] The Coca-Cola bottling model
  • [20:17] How'd Charles find his first Licensing partner
  • [23:34] How'd he make sure that he had the right partners for sales
  • [26:21] The trigger-point to identify a novice user

Links mentioned:
LucidMood.net

Brought to you by Experiment 27. Find us on Youtube.

If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.

Get access to our FREE Sales Courses (http://experiment27.teachable.com/)

Dec 17, 2018

Gary Paintin is an artist and graphic designer based out of Northern California. His artwork has a unique style utilizing heavy lines and minimalism. He has done branding work with Bleep Bloop bass, Getter, Trippy burger, just to name a few.

This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.

In this episode you'll learn:

  • [1:09] How Gary developed his art style
  • [3:57] How to approach your career as a full-time artist
  • [7:15] Where does he sell his apparel
  • [8:30] Gary’s business model for apparel production
  • [10:44] How does he know what art to release and what not to
  • [13:21] How Gary got involved with DJ clients
  • [15:55] Why he didn’t showcase in Art Galleries and what he did instead
  • [18:25] Where does he see himself going
  • [19:50] Big brands doing collabs with artists
  • [23:24] Classical artists that Gary is drawn to

Links mentioned:

Brought to you by Experiment 27. Find us on Youtube.

If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.

Get access to our FREE Sales Courses.

Dec 10, 2018

From the slums of Port au Prince Haiti with special forces raiding a sex trafficking ring and freeing young girls to the Virgin Galactic Space Port in Mojave with Sir Richard Branson, 5-Time Emmy Award Winning Director/Producer, Nick Nanton, has become known for telling stories that connect. As co-founder of the largest personal branding agency in the world, DNA: The Dicks + Nanton Celebrity Branding Agency®, representing more than 3000 clients in 60 countries around the world, Nick has helped his clients craft their message in order to build their platform and share their unique gifts with the world. Nick's Wall Street Journal Bestseller, StorySelling, shares the secrets of how to sell without selling by simply connecting with the simple art of story. Nick has directed more than 40 documentaries garnering 18 regional Emmy nominations and 5 wins.

This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE. [$1,000 value]

In this episode you'll learn:

  • [3:23] Why you don't have to be afraid of Marketing as an Artist
  • [5:00] How the business world helped Nick to dive deeper into the art that he loves
  • [5:56] How Nick took his skills from the Art world and applied them to the Business world
  • [6:30] The sweet spot between the Art and Business worlds
  • [7:49] The mindset shift of comparing oneself with the International artists
  • [11:03] Story behind Nick's very first documentary
  • [12:02] How his first documentary led to him making Business documentaries
  • [13:10] "Doing things in a friction-free manner"
  • [15:40] How Nick gets celebrities onboard for his movies
  • [20:34] How investment in movies is not a financial investment
  • [23:38] What happened during Nick's break between 2008-2010
  • [24:26] Dan Sullivan's idea of 'Unique Ability'
  • [26:29] Seeking control vs Seeking freedom

Links mentioned:

Brought to you by Experiment 27. Find us on Youtube.

If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.

Get access to our FREE Sales Courses.

Dec 3, 2018

Bobby Albert led the Albert Companies to unprecedented growth—and he did so during one of the most challenging economic periods of our lifetime. His unique leadership, coupled with an unending desire to learn, enabled this CEO and his team to grow revenues, profits by 500 percent between 2005 and 2011, the year he sold his business to a publicly traded company.

This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE. [$1,000 value]


In this episode you'll learn:

  • [01:38] Talking about values-driven leadership
  • [02:51] What is workplace culture
  • [05:37] Similarities between a fruit-bearing tree and a business
  • [07:35] What happened to the culture & leadership after Bobby sold his company?
  • [08:27] How did Bobby decide to write a business book?
  • [09:38] What led him to write the book even though he didn't enjoy the day-to-day?
  • [11:48] Two simple components to keep the company growing even in adverse situations
  • [13:48] The most important question you need to ask yourself as a leader
  • [16:26] What are Core values?
  • [17:52] The key to strong core values
  • [21:00] How to figure out who you are?
  • [28:40] What is a Discretionary effort?
  • [29:29] Alex's core values
  • [31:44] Why Noah Kagan was fired from Facebook?

Links mentioned:

Brought to you by Experiment 27. Find us on Youtube.

 

If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.

 

Get access to our FREE Sales Courses.

 

Nov 26, 2018
Tom Malloy wrote, produced and acted in The Alphabet Killer, a psychological thriller starring Eliza Dushku, and The Attic, a thriller directed by Mary Lambert. Malloy has acted in other films, including Gravesend, and on television shows including Law & Order, Third Watch and Kidnapped. He wrote the book Bankroll: A New Approach To Financing Feature Films in 2009. In 2013, Malloy partnered with LA based independent film producer Jason Brubaker to create The Film Finance Guide. Tom is also starring with Comedian Scott Baker in the AMAZON improv cop comedy MIDTOWN (initially premiering at the LA Comedy Festival, the show is now in its 2nd season with 70,000 average views/month).
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:47] How did Tom get a show on Amazon
  • [03:40] Different Amazon Prime shows
  • [05:10] Is it a big deal to have a show on Amazon
  • [07:50] How to pick which films to bid on
  • [09:40] What making a distribution deal means
  • [12:40] How to choose investments
  • [16:40] How to take films to market
  • [20:00] Initial offers differ
  • [22:10] Easiest ways to sell films
  • [26:00] What is Tom looking for in movies
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Nov 19, 2018
Jason Brubaker is a Los Angeles based movie distribution executive specializing in direct to consumer distribution strategies. As the founder of Brubaker Unlimited, he currently consults with media companies, rights holders and content creators to develop strategies to source content, maximize distribution, grow audiences, build buzz and create community around each title. Brubaker also served as the Director of Operations for Distribber, a film distribution company that delivers content to Netflix, iTunes, Hulu, Amazon Prime, while allowing the filmmaker to keep 100% of the revenue.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [02:00] How Jason started out in movie distribution
  • [03:55] Is a traditional movie industry over?
  • [05:55] Mistakes people make when pitching to Netflix
  • [09:05] Quality checklist for Netflix
  • [11:25] Sequence to maximize revenue
  • [14:40] How to promote a film on iTunes
  • [16:30] Preorders count as 1st day sales on iTunes
  • [19:00] iTunes is a 70/30 split
  • [22:20] Model for producing movies
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Nov 12, 2018
A successful playwright for many years, David Paterson broke into the film industry when he adapted his play FINGERPAINTING IN A MURPHYBED to a film where it was accepted into the 2005 Sundance Film Festival. In addition to the film being nominated for the Humanitas Award, David successfully sold the film (now entitled) LOVE LUDLOW, to the Sundance Channel, STARZ and Warner Home Video. He soon followed with the 2007 Disney hit BRIDGE TO TERABITHIA. In addition to producing award-winning documentaries (DON'T STOP BELIEVIN/EYE OF THE SPIRAL) David continues to work as a stuntman in films and television. 2016 had David's tenth film release, the feature: THE GREAT GILLY HOPKINS.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:15] How Don't Stop Believin' came to be
  • [04:00] How David joined the project
  • [05:43] 'There's always a thousand documentaries that need a final push.'
  • [08:00] Why are some documentaries budgeted higher than others
  • [14:40] Investing in documentaries is very risky
  • [18:30] About Bridge to Terabithia
  • [24:13] Why David passed on the sequel
  • [31:00] Never count on the studio for promotion
  • [36:45] What are you not allowed to do to promote your film
  • [41:23] What raised the price of independent films
  • [46:00] Finding a director is not enough
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Nov 5, 2018
David Farrier is a New Zealand journalist. He has worked in news and documentary, including features on New Zealand television, co-directing the internationally distributed documentary film Tickled which premièred in January 2016 at the Sundance Film Festival and received both critical praise, and threats of litigation from individuals appearing in it. He was also an executive producer and served as presenter for the eight-episode Netflix documentary series Dark Tourist (2018).
 
This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE. [$1,000 value]
 
In this episode you'll learn:
  • [01:49] How David pitched Dark Tourist to Netflix
  • [04:36] Netflix wants to make the best show they can
  • [07:53] How many ideas did David pitch to Netflix
  • [10:22] How to structure a TV show
  • [11:24] How the pitch looked like
  • [15:55] What was David's takeaway after the first meeting
  • [20:20] How David met his co-producer
  • [22:30] Netflix financed the show
  • [24:25] What will David do next
  • [29:00] How to know if a project is good enough
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Oct 29, 2018
Eric B. Fleischman is a film producer and entrepreneur. After graduating from USC, Eric began interning for Blumhouse Productions. He eventually worked full-time for them as an Executive Assistant. He became a producer at EBF Productions. Four years later, he joined Diablo Entertainment and started producing for them. While at Diablo, he produced Carnage Park and Sleight, both of which premiered at the Sundance Film Festival. This made him one of the youngest producers to premiere two feature films at the Sundance Film Festival in a single year. He focuses on microbudget films and his bets usually pay off. In 2017, he produced Flower, which was acquired by The Orchard. In November 2017, he co-founded and became CEO of Defiant Studios. Eric was in the Forbes 30 Under 30 for 2018 in the 'Hollywood & Entertainment' category.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:53] How Eric featured two films at Sundance in a single year
  • [03:27] about Slight
  • [04:53] How is Eric splitting his budget
  • [10:18] How Eric found his financiers
  • [15:30] 'Your crew is the most important thing.'
  • [21:20] 'You have to know what people are buying.'
  • [23:50] Timing plays a huge part
  • [27:00] What roles Eric finds most important
  • [32:40] Try new genres
  • [36:14] Push through
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
Oct 22, 2018
Dean Cunningham is the CEO and Chairman of Micofin Holdings Limited. Micofin is a holding company focused on the mineral and resources sector. They specialise in advisory, research and fund services.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [00:40] Dean helps companies go public
  • [01:39] How Dean identifies a company he can help
  • [03:40] Advantage of having a holding company
  • [05:15] How Dean optimizes mining companies
  • [11:17] CEO should be in business 5 to 7 years
  • [13:10] How Dean sells himself
  • [18:25] There is no need for a satellite team
  • [21:08] Having autonomy is crucial
  • [23:55] How will Dean find his next client
  • [27:50] Long term strategy for mining
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Oct 15, 2018
Craig W. Van Sickle, Emmy Award nominated writer and producer of Tin Man, 24, NCIS and Star Wars Clone Wars, the highest rated miniseries in the history of the Syfy Channel; Co-Creator/Executive Producer of the hit cult classic TV show The Pretender; Novelist; Graphic Novelist; Guest Speaker and lover of all things TV and Film. Craig has written, produced and/or directed over 200 hours of entertainment programming, including feature films, TV movies, and has worked on series as varied as 24, NCIS, Medical Investigation, Alien Nation, Star Wars Clone Wars and many more.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:40] Why Tin Man was such a hit
  • [05:10] How to create a project that lasts
  • [11:18] What is Craig focusing on these days
  • [12:47] Why isn't Craig running a show right now
  • [15:00] Craig never did an indie project
  • [16:48] Why Craig became a coach
  • [24:35] What got Craig to start
  • [29:20] How to get feedback when you start
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Oct 5, 2018
Veteran producer Raymond Mansfield has been integrally involved in film production, as well as production and distribution financing for nearly two decades. Raymond is a founding partner of QC Entertainment, a company that finances and produces distinct, character-based, director-driven films. A one-stop solution entertainment finance and production company, QC develops, physically produces, finances productions, handles sales and distribution, and everything in between. QC's recent released films include: Academy Award-winning, box office phenomenon "Get Out" (2017), the feature directorial debut of Jordan Peele, which was produced for $4.5m and opened as the #1 movie in America (with a 99% positive rating on Rotten Tomatoes) and grossed over $250m worldwide.
 
This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE. [$1,000 value]
 
In this episode you'll learn:
  • [01:50] What's Raymond's background
  • [05:25] Raymond worked at 3 Arts Entertainment
  • [12:00] Raymond knew he wanted to be a creative producer
  • [15:00] What separates winners from losers
  • [19:05] How Raymond makes his projects investable
  • [24:20] How did Raymond develop a long term view perspective
  • [29:22] Process behind pitching projects
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Oct 1, 2018
Barbara Morgan co-founded the Austin Film Festival in 1994 and has served as the sole Executive Director since 1999. As a filmmaker, Morgan developed and produced the film Natural Selection. The film has been on Showtime, the Sci-fi channel and was released internationally. In 2005, Morgan co-produced the feature documentary Antones: Home of the Blues, which has been released internationally as well. Most recently, Morgan produced a documentary for the Austin Independent School District 125th anniversary. Morgan serves on the Board of Directors for a number of organizations, including Austin Convention & Visitors Bureau, International Film Festival Summit and The Wittliff Collection.
 
This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE. [$1,000 value]
 
 
In this episode you'll learn:
  • [01:18] How did Barbara end up as an executive director at a film festival
  • [05:20] How was AFF differentiated from all the other festivals
  • [06:05] How to monetize a film festival
  • [11:10] How was AFF funded in its first year
  • [15:50] How is AFF sorting through the film submissions
  • [22:13] AFF script selection process
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Sep 24, 2018
Dallas Jackson is a producer of Thriller. Thriller is about a childhood prank that comes back to haunt a clique of South Central Los Angeles teens when their victim returns home during their high-school Homecoming weekend. Thriller is an American slasher film directed by Dallas in his directorial debut. The film was produced by Divide/Conquer and is being released by Blumhouse Productions. The film is scheduled to premiere at the LA Film Festival on September 23, 2018.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:33] How did Dallas get to produce Thriller
  • [05:30] What's a meeting with Blumhouse like
  • [09:01] Dallas sold Shady Tales to MTV
  • [13:33] Finding a niche for your projects
  • [16:35] How did Dallas' role for Thriller evolve
  • [19:25] Who did Dallas put on the team first
  • [24:25] Which roles for the movie were filled first
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Sep 17, 2018
Travis Rosser is the co-founder of Kajabi. Kajabi provides digital entrepreneurs an all-in-one platform which enables them to create a life of freedom on their terms, whatever that may look like. Travis is the author of You Inc.
 
This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE. [$1,000 value]
 
In this episode you'll learn:
  • [01:10] Why Travis created Kajabi
  • [03:30] What is Kajabi
  • [08:30] How to get started
  • [10:32] "No more poor me."
  • [12:15] What do you want out of life?
  • [13:40] The power of positive thinking 
  • [15:40] How to figure out what your path is
  • [18:50] Try getting quiet
  • [21:38] What is Travis best at
  • [22:39] The Importance of The 4P's
  • [26:11] Purpose diagram exercise
  • [30:12] Find the next dot
  • [31:45] Accountability keeps you going
  • [36:19] "The pain is the whole point."
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Sep 10, 2018
Joe Badon is a producer, writer and director of The God Inside My Ear, a feature film he made for $8,000,
 
This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE. [$1,000 value]
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:13] How Joe self-funded The God Inside My Ear
  • [02:25] How he shot the movie in 13 days
  • [05:31] What's the plan to promote the movie
  • [08:30] What is Joe's email outreach strategy
  • [11:05] Why Joe wrote the script around locations
  • [12:30] Who gave Joe feedback on the script
  • [16:19] You can get rights for cheap
  • [17:10] Joe always wanted to direct a movie
  • [18:04] How did Joe handle post-production
  • [20:10] How did they record good sound
  • [21:45] What's Joe's plan for the movie
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Sep 3, 2018
Ari Lubet is a literary manager and producer at 3 Arts Entertainment. After graduating from film school at the University of Wisconsin in 2007, Ari began his career in the film industry as an assistant to a literary agent at Creative Artists Agency and to Michael Sugar at Anonymous Content.  Ari represents writers and directors in television and film, as well as novelists and comic book creators. He is currently producing the second season of the Netflix original series AMERICAN VANDAL which won a 2018 Peabody Award and received nominations for the 2017 Critics’ Choice Awards and WGA Awards.
 
Ari Lubet is an executive producer of American Vandal, an American television mockumentary series that premiered on Netflix in 2017. The series is a satire of true crime documentaries such as Making a Murderer and Serial. Netflix renewed the series for an eight-episode second season, which will premiere in 2018.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [02:10] How did Ari become a producer on American Vandal
  • [04:10] How did American Vandal came to be as a project
  • [05:45] How often is Ari getting pitched
  • [07:45] Put yourself in the shoes of the executive
  • [09:00] When you know you know
  • [09:55] How to package the deals together
  • [11:30] How to fit a showrunner and a young creative
  • [17:40] How 3 Arts facilitates connections
  • [21:08] B2B sales in the movie business
  • [22:03] About dropping projects 
  • [24:50] What is Ari looking for in young talent
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Aug 27, 2018
Carole Kirschner started as an assistant and worked her way up to become a senior level creative television executive. She was at CBS Comedy and then hired as Vice President of Steven Spielberg’s first Amblin Television. During that time, she heard more than 3,000 pitches, bought hundreds of scripts, and was involved in developing dozens of television series. She also created the CBS Diversity Institute Writers Mentoring Program, which she ran for 14 years. She also helped Jeff Melvoin (creator of the WGA Showrunner Training Program) develop the program’s curriculum. She's also an entertainment career coach. She wrote a book revealing the “inside,” unwritten truth about what it takes to succeed in this business. Hollywood Game Plan: How to Land a Job in Film, TV and Digital Entertainment has been enthusiastically received and is used in many colleges and universities across the country. She recently launched a 20-part virtual course on breaking into the business: Carole Kirschner’s Hollywood Boot Camp.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:36] about WGA showrunner training program
  • [04:17] Who typically applies to the program
  • [06:13] What is a network looking for in a showrunner 
  • [07:37] Being a showrunner is hard job
  • [09:05] How are top showrunners spending their time
  • [11:45] In TV only a writer can be a showrunner
  • [13:22] How to decide on a story development
  • [15:40] How to staff the writers room
  • [17:25] Book to read on how to develop a TV series
  • [18:10] How applicants get picked for the program
  • [21:50] What do writers find most challenging
  • [24:00] How can writers delegate better
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Aug 20, 2018
Edward Ricourt is a writer and producer known for his work on Now You See Me, Now You See Me 2 and Marvel's TV series Jessica Jones on Netflix.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [00:49] What are movie execs doing during the summer
  • [03:57] How to keep your projects going for a long time
  • [05:52] Creating original work vs. helping others do better   
  • [09:43] How writing projects happen
  • [12:10] How Edward got low-balled in the past
  • [13:45] Who negotiates a salary for a project
  • [15:15] Why some projects fall through
  • [16:45] Do agents do due diligence for you
  • [19:33] Why didn't Edward write Now You See Me 2
  • [25:30] A hit project is a gift that keeps on giving
  • [26:35] What goes into a pitch at Edward's level
  • [28:30] Having a personal connection to a project
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Aug 13, 2018
Jared Ian Goldman is an American film and television producer. He is known for his work on Alex Strangelove, Ingrid Goes West, The Skeleton Twins, the Academy Award-nominated Loving, The Punisher (TV series) for the Marvel Cinematic Universe, Wilson, Kill Your Darlings, Solitary Man, And So It Goes, The Wackness, and the Sundance Grand Jury Prize winning documentary Manda Bala (Send a Bullet).
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:17] How is a movie pitched to Jared
  • [03:50] Jared's mindset behind choosing projects
  • [05:29] How to find an audience for a project
  • [07:35] How money affects project approval
  • [09:50] How Jared started working on The Punisher
  • [11:50] Working on The Punisher was different than producing a movie
  • [14:14] Jared's approach to pitching projects
  • [18:10] Strategy behind distributing a movie
  • [21:22] "It's easier to get a movie financed now than it's ever been, but it's also much harder to get a movie seen than it's ever been."
  • [21:50] Has Jared ever bailed on a project 
  • [22:30] How often do projects fall apart in the pre-production phase 
  • [24:00] How to pick a director for your project
  • [27:50] What it takes for Jared to reply to a pitch
Links mentioned:
Jared's imdb profile
 
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Aug 6, 2018
With more than forty years’ experience in the publishing world, and twenty-five years in entertainment, Dr. Ken Atchity is a self-defined "Story Merchant" – author, professor, producer, career coach, teacher, and literary manager, responsible for launching dozens of books and films. Ken’s life passion is finding great storytellers and turning them into commercial authors and screenwriters.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:14] Dr. Ken's first deal was for 8 movies
  • [05:25] No one knows anything in Hollywood
  • [06:14] Entertainment business is based on wild ideas
  • [06:36] What stops someone from thinking outside the box
  • [08:40] It took 22 years for Meg to get to the screen
  • [12:13] Story market is very volatile 
  • [15:14] How is Dr. Ken setting up the meetings with studio heads
  • [17:55] How to stay memorable
  • [19:50] Pitching is an art
  • [23:00] Difference between amateur and veteran pitching
  • [23:55] What makes for a good film story
  • [28:55] It's hard to get in the story market at a national level
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Jul 30, 2018
Matt D'Avella is the director of the award-winning Netflix documentary Minimalism. His first feature-length documentary Minimalism was trending on Netflix and broke the top 10 documentaries on iTunes. Matt is also a host of The Ground Up Show.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [01:00] How did Matt create Minimalism
  • [02:37] How to generate an initial sales bump in iTunes
  • [05:02] About creating a watchable film
  • [05:40] What to look for in the first cut
  • [08:00] How not to lose your story in the process
  • [11:05] How did Matt fund the making of Minimalism
  • [12:50] Music is an important part of the film
  • [14:25] Mistakes don't take too much away from viewers
  • [17:25] You're more timid in the early shoots
  • [19:06] Release strategy for Minimalism
  • [23:07] How did Matt get an intro to Netflix
  • [24:30] What are Matt's plans for the future
  • [27:10] Why Matt started focusing on his podcast
  • [29:05] How minimalism opens you up to freedom
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Jul 23, 2018
Ken Davenport is a Tony Award-winning Broadway and Off-Broadway theater producer, blogger, and writer. Ken founded Davenport Theatrical Enterprises (DTE) in 2004, and creates, produces, and manages shows under that business. Since its founding, DTE has expanded to other areas of the theater business. It now houses Broadway Genius Group Sales, a group sales agency for Broadway and Off-Broadway shows; DTE Agency, a theatrical marketing agency; and DTE Management, a general management division.
 
He has also written several books and e-books on Producing, Broadway investing, and raising money for shows. Ken’s blog and podcast, The Producer’s Perspective, has garnered international attention and has been featured in Vanity Fair, New York Magazine, The Gothamist, and more. Besides producing his own projects, Ken has been an Executive Producer and Consultant on many other Broadway and Off Broadway projects.
 
This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE. [$1,000 value]
 
 
In this episode you'll learn:
  • [01:10] How does Ken feel about his achievement
  • [01:40] 2 types of producers 
  • [02:20] Can you tell if your project is going to be good in advance?
  • [03:50] How to get feedback on your theater shows
  • [05:12] Importance of collaboration behind a theater show
  • [06:25] Theater shows require maintenance
  • [06:58] How Ken uses dial testing to see if the audience likes his shows
  • [09:40] How has Ken's podcast affected his career
  • [11:00] Biggest takeaway Ken got from one of his podcast guests
  • [12:00] How did Ken put together a first ever crowd funded Broadway show 
  • [13:45] What did Ken learn when he live streamed one of his shows
  • [15:25] Process behind getting your show out there
  • [17:00] Broadway is booming
  • [18:20] How can someone build a career like Ken's
  • [20:00] Finishing is as important as starting is
  • [21:00] 1 out of 5 shows on Broadway recoup their investment
  • [22:10] You have to have multiple projects going on at once
  • [23:00] How to deal with doubt and fear of failure
  • [24:30] Everyone has flops
  • [25:45] How often is Ken getting pitched
  • [27:00] How to get Ken's attention 
  • [28:02] No one cares about your projects more than you do
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
Jul 16, 2018

Jonathan Allen is an award-winning journalist and New York Times-bestselling author. He is currently a national political correspondent for NBC News. A frequent guest on national television programs and public speaker, he has been the Washington bureau chief for Bloomberg News, the White House bureau chief for Politico and a congressional reporter for Politico, Congressional Quarterly and The Hill.  Jonathan won the National Press Foundation’s Everett McKinley Dirksen award and the National Press Club’s Sandy Hume award for his reporting on Congress. In 2014, he published his first book with writing partner Amie Parnes, HRC: State Secrets and the Rebirth of Hillary Clinton. It spent four weeks on the New York Times bestseller list. In 2017 he published Shattered: Inside Hillary Clinton's Doomed Campaign, a book about Hillary Clinton's unsuccessful 2016 presidential campaign. Shattered spent 8 weeks on the New York Times best seller list.
 
This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE.
 
In this episode you'll learn:
  • [02:14] Why did Jonathan write a book about Hillary Clinton in 2014
  • [03:10] Why did Hillary pick Nathan to write a book about her
  • [06:09] Book writing process with a partner
  • [08:40] About writing structures
  • [09:30] How to build your career without having a vision
  • [11:14] Being concerned about the future is not worth it
  • [13:50] How to gain access to people you need to interview
  • [16:00] What was Jonathan's dream career
  • [17:10] It's important to master your subject material
  • [18:24] Role self-awareness plays in your career
Links mentioned:
Brought to you by Experiment 27. Find us on Youtube.
 
If you’ve enjoyed the episode, please subscribe to The Alex Berman Podcast on iTunes and leave us a 5-star review.
 
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